Zuliani Facial Aesthetics


Branding, Logo Design, Website Design, Print Design, Video Production & Editing, Ongoing Internet Marketing

Zuliani Facial Aesthetics is the facial plastic surgery practice of board certified facial plastic surgeon, Dr. Giancarlo Zuliani. Strategic Edge teamed up with the ZFA team to help brand and develop Dr. Zuliani’s new practice, which opened up just at the start of 2018.

Starting with the very name and logo, Strategic Edge worked closely to create a new brand identity that would effectively communicate who ZFA was as a practice and the beautiful aesthetic transformations that Dr. Zuliani proudly provides for his patients.

This new brand identity served as the foundation for a new, fully responsive website design that serves the needs of prospective patients whether they’re visiting from a desktop or mobile device, as well as all new stationery and print collateral (business cards, brochures, letterhead, etc.). Strategic Edge also went onsite to ZFA for professional video production and editing to create doctor and staff bios and patient testimonials.

Strategic Edge now runs ZFA’s ongoing promotional design (eBlasts, events, ads), SEO efforts, PPC (Pay-Per-Click) Ad Campaigns as they continue to grow as a practice.

Branding & Logo Design

Final logo design

MedSpa logo design

The Zuliani Facial Aesthetics team in front of their new signage at their Open House (February 2018)

Fully Responsive Custom Website Design

Video Production & Editing

Doctor & Staff bios and patient testimonials

Print Design & Collateral

(Brochure, Letterhead, Envelopes, Folder, eBlasts & other promotional ads)

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