Digital Marketing Strategist
What do you do at Strategic Edge?
I optimize clients’ websites both on-page and off-page to boost their website rankings on search results. This also includes implementing data tracking and analyzing website KPIs to improve our clients’ online presence, user experience, and overall conversion. I also am in charge of monitoring & optimizing CPC (Google AdWords) campaigns.
How did you get to this point?
I graduated from the Foster School of Business at UW Seattle with a double major in Marketing Management & Information Systems—a career in online marketing is a perfect fit for me. I have experience in both SEO & SEM (CPC) while working at my previous companies. I have also tried out web design and content marketing as well.
What about when you’re not at work?
I love food, so I like to try out different restaurants and dessert places (because I have a sweet tooth). I started to learn swimming and loved it—I try to swim three times a week. I love traveling too, and have a bucket list of all the places I’d like to visit.
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